Post by account_disabled on Dec 20, 2023 10:03:02 GMT
Should not represent more than 50% of your traffic . 50% SEO traffic is the average today with peaks of more than 80%. Sponsoring your content is not obligatory Sponsor? This is often an easy solution. SEO is long, complicated, we're not sure of anything, so we're going to advertise. Of course we pay, but it's simple, quick and we're sure to get views. As stated before, the goal of search engines and social networks is for you to move to paid solutions and they will do anything for it. It's often an easy solution, especially when you don't really count and especially since you don't even measure the ROI of your investments.
Drawing ? CRM. CRM today has a CPC (Cost Per Click) via Email Data Google Ads of €4.06 in the low range and €55.64!! in high range. So we have quite strong competition. This CPC can be surprising and every time I talk about it in a workshop, conference, training or with a client, someone says “wow! it's expensive !". No, it's not expensive, it's included in the price and it's the customer who pays it. At the same time, in SEO, a tool like SemRush indicates a KD (Keyword Difficulty, i.e. the ease/difficulty of positioning a site on a keyword) of 46%.
What does it mean ? the SemRush reading grid indicates that below 60% we are in “low difficulty”, that these are the “easiest” keywords for SEO but the “hardest to find”. So SEO is an easy term to position but difficult to find for SEO! When you have hundreds of thousands of euros of marketing budget and you don't count, it's simple and easy to pay €50 per click. When we don't have these means, we do SEO and get by without spending a fortune. My analysis is different I don't know Steve, I don't know how he works, I haven't read the content he has produced for his clients.
Drawing ? CRM. CRM today has a CPC (Cost Per Click) via Email Data Google Ads of €4.06 in the low range and €55.64!! in high range. So we have quite strong competition. This CPC can be surprising and every time I talk about it in a workshop, conference, training or with a client, someone says “wow! it's expensive !". No, it's not expensive, it's included in the price and it's the customer who pays it. At the same time, in SEO, a tool like SemRush indicates a KD (Keyword Difficulty, i.e. the ease/difficulty of positioning a site on a keyword) of 46%.
What does it mean ? the SemRush reading grid indicates that below 60% we are in “low difficulty”, that these are the “easiest” keywords for SEO but the “hardest to find”. So SEO is an easy term to position but difficult to find for SEO! When you have hundreds of thousands of euros of marketing budget and you don't count, it's simple and easy to pay €50 per click. When we don't have these means, we do SEO and get by without spending a fortune. My analysis is different I don't know Steve, I don't know how he works, I haven't read the content he has produced for his clients.